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Archive for November, 2010

Green Technology Revs

Copenhagen’s Spring – Scientists Ask For Higher CO2 Cuts

The International Scientific Congress on Climate Change was held in Copenhagen between 10th to 12th March and organised by the International Alliance of Research Universities (IARU): the conclusions will be published into a full synthesis report next June. Almost 1,600 scientific contributions of researchers from over 70 countries have been received, and more than 2,500 delegates attended the event.

Connie Hedegaard, Minister of Climate & Energy of Denmark said that we have “to avoid the unmanageable and manage the unavoidable” and she pointed to their example: this European country has become a net energy exporter in 30 years, creating a green growth as a stable solution of the 70s oil crisis. The messages of the congress are various. The risk that current trends of the climatic system will accelerate has a more defined and significant meaning: more probable abrupt and irreversible shifts, and we are already above the worst scenarios published by the Intergovernmental Panel on Climate Change (IPCC) in 2001. Thus the big problem is trying to at least slow down these trends if not reverse them. The experts tell us that fast regional and global mitigation strategies are needed and that the more we wait the more expensive and ambitious actions will have to be taken in the future. The fact that scientists have come to the point of saying that “Inaction is Inexcusable” means also that people who studied relentlessly for decades are frustrated by the inaction of governments, businesses and people: it is understandable given that their work has not been considered and used enough, if not at all, up to now. They are speaking louder and clearer now. The different roles of politicians and scientists have to be combined. It is time for leaders to rely firmly on science as a basis for tough and unavoidable decisions. A “societal transformation” is being asked for by a wide group of the most intelligent people on the planet including diffusion of sustainable behaviours, innovative leadership, removal of subsidies and reduction of “vested interests”. These are all very explicit messages to politicians and public alike: there is a lot of work to do between now and next December’s COP15.

In the final debate the Danish Prime Minister, Anders Fogh Rasmussen, summarised the six messages given by scientists as 6 keywords: Urgency (of the climate change challenge), Direction (long term target to be defined), Action (short term targets to be set), Fairness (to the poorest and most vulnerable), Opportunity (to originate large benefits), Governance (creation of a new global multilateral era). He stated firmly that “Business As Usual is dead” and asked his colleagues to follow Obama’s call for a Green New Deal, already asked for by public opinion and by many political parties in the world.

After the final debate with the panel of scientists an impatient Rasmussen asked for clear words on the CO2 emission target to be set in the new treaty. Prof. Daniel Kammen, Obama’s Senior Policy Advisor, stated that an entire new industrial revolution is needed to cut 1990’s CO2 emissions by 80% in 2050 and Prof. Stefan Rahmstorf agreed on this point. The feeling was that the other panelists didn’t mind… At this point the Prime Minister concluded that the ambition for COP15 can be this -80% long-term objective following the precautionary principle to avoid worse impacts (than the ones presented in 2007 IPCC report) already hypothesized by new works. Overall a more direct communication between scientists and policy makers took place in this huge meeting: now it’s time for delegations to study and prepare the ground for brave steps forward to be made by the international community in Copenhagen’s crucial Conference of the Parties #15. Will we be able to navigate better our “ship” in the solar system during the over 200 rotations it will make before then?

Written by Luca Marazzi on behalf of Responding to Climate Change.

For further information on Climate Change please visit the Responding to Climate Change website –
http://www.rtcc.org

*Next event: Copenhagen, 24-26 May 2009. World Business Summit on Climate Change

the Toronto Auto Show

Responsible For Residential Solid Waste Removal?

Residential solid trash, also called urban solid waste and municipal solid garbage, is refuse that normally comes from households. It is either in solid or semisolid form. There are five general categories of solid garbage that include:

1) Biodegradable waste: food and kitchen
2) Recyclable material: paper, glass, bottles, cans, metals, and certain plastics.
3) Stagnant rubbish : construction, dirt, rocks, and debris.
4) Assorted waste: clothing, plastics,etc.
5) Household hazardous waste: toxic such as paints, chemicals, light bulbs, spray cans, fertilizer and pesticide containers, batteries,etc.

Cities and towns generally contracts out solid garbage removal services. They will submit bids, assess each bid, and recommend a company. The rubbish company will bill the city or town. These companies are privately owned so if a person has a lot of waste after a project such as home renovation, they can hire a garbage removal company to remove the refuse.

Because of environmental regulations and a growing demand for a cleaner environment, junk companies are now performing the following services:

Recycling Programs: Curbside recycling is usually available to all residential customers. Customers will separate their recyclables according to paper and plastics for curbside pick up. Depending on the contract, this is normally done every two weeks. There can be special recycling programs such as Christmas tree recycling. The trees are then made into mulch. Other special programs a town or city can offer are Spring and Fall Clean Ups. They are designed to encourage residents to get rid of large amounts of garbage.

Hazardous Materials: Every year, millions of people accumulate such hazardous waste products as batteries, paints and stains, cleansers and polishes, motor oil, antifreeze, pesticides and herbicides,etc. These are dangerous to the environment, people, and animals. A rubbish removal service is trained to remove these products safely and responsibly. They will sort and categorize the hazardous materials before storing them in containment units. The contracted hazardous waste hauler packs the items in drums and sends them to hazardous rubbish incinerator or other treatment facility for proper disposal. Some materials, such as used motor oil, lead-acid batteries and antifreeze, are recycled.

Compost Services: Many cities and towns offer a compost service. They will provide compost bins for people to place such items as kitchen food garbage, newspaper, and other items that can be composted. A contracted junk removal company will pick up the compost left on residential curb sides.

Energy Recovery Plants: Plants that convert rubbish to energy are popping up all over the country. These plants burn garbage to heat water which produces steam in much the same way power plants burn coal, oil, natural gas, or wood. The steam can cause a turbine to produce electricity. Junk removal companies that have energy recovery plants in their area will make use of these services.

Special Handling waste Removal Services: Cities and towns will have a contracted service to remove large items such as tires, air conditioners, household appliances, and construction debris. Tires are sent to a recycling or recovery facility and household appliances, after chlorofluorocarbon gas removal, are taken to recycling stations.

Individual Contracted waste Removal Services: There are situations where a person has too much waste to be removed by a city or town removal service. They will then enlist the services of a private company. They are trained and certified to dispose of waste, compost, and recycle residential goods. For a nominal fee, a company will come to your home and remove all of your excess trash.

Because of growing environmental concerns, most companies dispose of waste in ways that will have the least environmental impact. You will feel good knowing that you are doing your part to protect and conserve the environment.

It is important for individuals to be mindful of what is in the trash. That way, the environment can be better protected. If you are looking for a junk removal and rubbish company located in the GTA please visit us at: Garbage Removal Toronto.

5 Easy Tips For Saving Money, Conserving Water

Everyone is looking for ways to save money and help conserve our natural resources. There are many methods that are easy to start in your own homes, but one very simple and obvious way to save is by reducing water consumption. Here are just a few easy water saving tips that you can begin doing today.

1.  Turn off running water in your sink or shower when you’re actually using the water. You can easily fill the sink with a enough water to wash your face, or fill a cup to brush your teeth. You may consider turning off the shower faucet while you’re washing your hair and then turn on again to rinse. Think about how much water is wasted. The same goes for dishes in the kitchen, turn off the water until you’re ready to rinse.

2.  There are low-water consumption toilets available that use only a couple of gallons of water each time they are flushed. If you have a standard toilet, one green living tip you may consider is placing a plastic bottle filled with sand into your toilet tank. This little trick helps the tank fill up faster and use less water.

3.  The laundry is another area where it is easy to waste water, and just as easy to save. Do your laundry in large loads rather than several smaller ones.

4. Limit your water waste outdoors. Don’t wash your car or driveway as often as you have been, and when you do, turn off the outside faucet until it’s time to rinse your car.

5. Look throughout your home, checking the faucets, toilets and pipes for any leaks. The very smallest of drips coming from a leaking pipe can eventually cost you a lot of money. Fix any leaks that you find.

If you are looking for simple ways to save the planet and save yourself money, start at home with these 5 easy steps. The planet and your wallet will thank you.

Learn more Green Living Tips and Ideas at http://greenlivingtipsandideas.com

free battery electric vehicle

How it Will Benefit Us All: Gasification

If you search for gasification and terms like “wood stove” on video sharing sites these days you will see demonstrations of wood being burnt in little stoves which seem to something almost miraculous and quite different from our idea of wood as a fuel. These little boilers light rapidly, produce no detectable smoke after the initial lighting and firing, and burn very hot.

So what is the technique which is being used, and how might it help us all in weaning society off fossil fuels?

What you have seen is a method of gasification. It differs from combustion in that it uses just 20% to 30% of the air or oxygen necessary for complete fuel combustion. During gasification, the amount of air supplied to the gasifier is carefully controlled with the effect that only a small part of the fuel burns completely. Trials of this process have illustrated that up to 70% of the energy value of the fue used can be recovered as what is known as synthesis gas, or syngas. This producer gas can also be used for various applications similar to natural gas.

This is a part of the magic, and not one really shown in the YouTube type videos, but it makes this method even more useful. This is due to the fact that syngas can be put to useful work, in both drying the feed fuel prior to gasification and after collection and storage it can be used as a fossil fuel replacement, and renewable energy source. When a gasification plant also includes Combined Heat and Power (CHP) and/or electricity export from the site, the gains are even more impressive.

Gasification in addition promises to be the most efficient long-term solution for capturing carbon while utilizing these valuable feedstocks, and storing the CO2 for very long priods, to reduce or halt global warming.

Gasification of wood and wood-type residues and waste in fixed bed or fluidised bed gasifiers with subsequent burning of the gas for heat production is has become state of the art with designers of thes systems working hard to gain the absolute maximum efficiency out of these systems.

These wood gasifiers which are located primarily in the Scandinavian countries are used almost entirely for space heating heat generation. Gasification of biomass is the renewable fuel system preferred by many, and can be defined as the thermal conversion of solid biomass to gaseous fuel.

Gasification has been around for over a hundred years, but the benefits of biochar are only now being discovered. Furthermore, it is still a wide-open field.

Before electric lighting was available in cities there were street lamps fuelled by gasified coal. It is easy to forget that the process has been reliably used on a commercial scale worldwide for more than 50 years in the refining, fertilizer, and chemical industries, and for more than 35 years in the electric power industry. More than 75 companies involved in the development, licensing, and use of these technologies as well as engineering, construction, equipment manufacturing and production of synthesis gas by gasification from coal, petroleum coke, heavy oils and other hydrocarbons.

Gasification has been proven to be a viable technology for CO2 capture and reducing SOx, NOx, particulate matter, and mercury emissions from coal and petcoke-fired power plants, synthetic fuels production, and chemical facilities.

Plants in this category have been capturing carbon dioxide for several decades in chemical plants in China and the United States. It also has potential contributions to make to both transportation and electrical power energy markets. With ongoing concerns about the price and availability of oil, populous countries like the U.S. gasification has proven to be in high demand and quite successful. However, it can also be used in conjunction with gas engines and gas turbines to obtain a higher conversion efficiency than conventional fossil-fuel electric power generation. Gasification can help meet renewable energy targets, address concerns about global warming, and contribute to meeting global environmental targets.

Steve has built a great web site where there is a lot more information about gasification. This is a hot subject indeed for this technology which has become an essential read for all those in alternative energy and interested in taking action to reduce the impact of climate change.

Economics of Solar

CO2 Footprint of a Product

We’ve certainly seen quite a few companies come out and say that their manufacturing facilities have a zero impact on the environment, meaning zero footprint, but indeed, there is much controversy on how to determine what a zero foot print is. It’s almost impossible to get to zero, even if a company goes and plants 10,000 trees over the course of 5-years.

The other day at a Think Tank meeting, we were talking about how to establish a complete CO2 discharge chain of a product, including all its components in the process of making it. From the wrappers, card board box, printing, assembly, energy to do all that, the distance the people traveled to work in what type of cars, etc. I mean really narrowing down the actual discharges.

Not because we are Global Warming alarmists, but because we feel it is not exactly correct for a company to claim Zero Emissions. And that we must have a more realistic view of the total process, Supply chain and all.

Many companies like Dell in Texas have stated that they have finally achieved zero emissions, but they were attacked for stating that, why? Because, everyone has a different concept of what nothing is. In other words we are all out there fighting over nothing and that makes no sense to anyone, no matter how you figure it.

Indeed, we should be applauding Dell for their solar panels, LEEDs certified warehouses and assembly plant and all their hard work and meaningful dedication to do the right thing. And yet, we are not doing that are we? Instead we find people attacking businesses, even those that go out of their way, spending millions of dollars to do the right thing. I ask are we doing the right thing by allowing persnickety environmental complainers to attack America’s greatest companies?

Lance Winslow – Lance Winslow’s Bio. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/.

Star News Of monsanto Seeds

World's Smallest Solar Powered Movie Theater | Energy Dimension

Want to have a smaller footprint without sacrificing your favorite activities like a regular trip to the movies? Then we’ve found the solution for you!

Largest solar power plant in New England about to open | The Daily …

Although solar power represents less than 1 percent of electrical use in Massachusetts, it is not subject to price volatility.

Solar-Augmented Power Production As Per EPRI : Greentech Media

When an energy producer wants (or has) to add solar, the utility can add photovoltaics, solar thermal or perhaps solar thermal hybrids, combining solar thermal with coal, gas, oil, geothermal, biomass, etc. Libby suggested that thermal …

TNW Review: Logitech Wireless Solar Keyboard K750

At the beginning of November, Logitech announced that they would be releasing their very first solar-powered keyboard, the Wireless Solar Keyboard K750. For those of you who love wireless peripherals, it probably sounded too good to be …

L.A. residents installing solar panels faster than DWP expected …

The Los Angeles City Council voted Friday to review a decision by the Department of Water and Power to reduce the size of the subsidy provided to residents and business owners who install solar panels on their properties. Mayor Antonio.

Some Eco-Friendly Green Thoughts

How often when you go to the grocery store are you asked if you want paper or plastic grocery bags?  Well the best answer to that would be NEITHER.  To keep the U.S. stocked with paper and plastic grocery bags, takes about fourteen million trees and twelve million barrels of oil every year! Investing in a few reusable bags makes a lot of sense.

Think about those little paper receipts you get at the gas pump and the ATM machine.  If all people would simply note it in their checkbook, or in a small notebook when they made a purchase or withdrew money, it would be saving enough paper to encircle the globe fifteen times!

If every American would by one roll of recycled paper towels instead of the others, it would save over half a million trees. And how about turning the car off when you are waiting for someone, in the drive-thru lane  or stuck in a huge traffic jam?  When a car idles for more than a minute it is polluting the air and wasting your gas.

Cordless phones are replacing conventional phones.  But think about it… sitting in a recharging cradle and using up your electricity  twenty-four hours a day and every day of the week! Replace one or two cordless phones with your old conventional ones and you’ll save energy.  The old fashioned ones use only a tiny bit of electricity, and will work when the power is off. If you insist on the convenience of cordless phones, make sure the ones  you do get are Energy Star-rated, for high energy efficiency.

Lisa is a freelance writer with a specialty in Internet content and SEO articles. She has written thousands of articles, hundreds of ebooks and thousands of website pages and related content. She has also authored her own books and works as a consultant to other writers, Internet marketers and Internet businesses. Professional wordsmith for hire: gamer, wife, mother, entrepreneur, published poet, co-owner of game guides company (http://www.liti4.com), public speaker and Internet business consultant. You can learn more or follow Lisa’s blog from her website: http://www.freelancewriter4hire.com

Economics of Solar

Against Genetically Modified Foods

Genetically modified (GM) foods are not being found to be safe for humans, or for the environment. There are a number of reasons why there a growing number of people are against GM foods. Are Genetically Modified Foods Safe? The reason to resist the growth of GM food in our diet is that it has a negative impact on our environment; plants and animals grown organically are not distorting their genetic makeup.

And in the rush to accelerate the production of genetically modified foods, scientists are short cutting testing methods. Recently, the United States Tufts University, School of Medicine was involved in testing the effects of genetically modified rice directly on children (by-passing the usual practice of testing on animals). This direct testing on children created controversy and a formal letter of protest from 22 international scientists to the University; the protest letter has been made public through various social media. 
 
The letter protested the use of children as a breach of medical ethics code since children cannot legally give their consent (since it is not deemed to be informed consent) to participate in experiments. As Professor David Schubert, Salk Institute of Biological Studies said, “…it is completely immoral to feed this rice to children without proper safety testing … [i]t’s like putting a new drug on the market with no toxicology or safety trials”.
 
In defense of their position, the Golden Rice Organization issued a press release that states they “…us[ed] the correct Chinese and US government approved processes, the trials in China went ahead last year with the formal approval of their parents and the understanding of the children”.   How do children understand the impact of genetically modified food on themselves or the environment? It’s a complex subject that many adults have a hard time understanding. Also, how can anyone (parents, children, or testing scientists) understand what the long term effects of genetically modified “golden rice” are on the human body without prior study or testing? 
 
More importantly, will the overall risks of genetically modified foods over time out weigh the alleged benefits? Farmers have cross-bred plants and animals for hundreds of years to improve their products. Improvements to size, produce yield, taste, hardiness have been achieved through relatively natural means and within nature’s own boundaries; different species were not bred together.
 
With the discovery of DNA and a method of gene extraction, the concept of genetic modification was born. The intent of genetic modification is to create food that grows quickly, yields much, is resistant to pests, to disease, and to other natural events. However a number of scientists respond that the benefits are not worth the risks; genetically modified foods often become resistant to herbicides and pesticides requiring ever increasing amounts. There is the suspicion (still unproven) that pollinating bees have been affected by the increasing use of these chemicals and that both pollinator and predator species have been affected by the genetically modified crops (also known as transgenic crops) through habitat destruction and use of dangerous herbicides and pesticides. 
 
Since the introduction of genetically modified foods, some scientists are reporting that food-related illness has increased. The only published human feeding study confirmed that genetic material in genetically modified soy transferred into the DNA of intestinal bacteria and continued to function. What long term impact will these foods have on the population and the environment?  There are many more potential risks in the development of genetically modified foods. Animals that were fed genetically modified feed appeared to suffer from increases in fetal death, low birth weight, sterility, and more. The concern is that human reproductive failure and sterility or infertility will be long term consequences to using GM foods.
 
In the US, the Department of Agriculture reports that cotton and corn crops have been genetically modified to produce their own Bt toxins since 1996. Bt modified crops are insecticidal crystal proteins and are considered effective against crop-damaging caterpillars. The toxins are considered important for pest control and since resistance to herbicides and pesticides is growing, the sentiment is that these genetically engineered Bt toxins will help to protect the crops. The issue with the GM Bt toxins is that they are considered serious allergens; ever wonder why so many more children and adults are exhibiting allergic reactions than ever before?
 

The problem with genetically modified foods is that there is also a reaction for the action; unfortunately, globally, in our rush to grow food supplies, we have not taken the time to properly test and research the long term impacts and effects of genetically modified foods. It is easy to be against GM foods - our planet is at risk.

To read more about genetically modified foods and the healthy alternative – organic foods, please visit Is Organic Food Better?
Kris Bovay is the owner of Voice Marketing Inc, the business and marketing services company, with a difference. She is also the owner of a small business website, more-for-small-business.com and an organic food website, Organic Food For Everyone. Kris has 25 years of experience in leading large, medium and small businesses … and a life-long passion for healthy food and a healthy environment. Copyright 2008 – 2009 Voice Marketing Inc.

NASA Readies High Tech Solar Shield to Protect U.S. Electrical …

NASA develops technology for predicting the effects of solar storms NASA scientists have their hands full keeping up with climate change data, and now they have a new challenge on their hands: helping to prevent blackouts caused by the …

Gehrlicher invests $ 5 million in India â?? Solar Power Plant …

German Giant Gehrlicher Solar AG invests $ 5 million in India to offer its expertise in Solar Power Plant. Forms JV with Greenforce Enviro Pvt. Ltd. Mumbai, | Press release India | News India | Indian Press release.

The K7RA Solar Update

Both the average daily sunspot numbers and solar flux increased over the past week, with sunspot numbers up 7.4 points to 33.1, and solar flux up 2.1 points to 84.2. Four new sunspot groups have appeared since November 4. …

Giant Solar Luminaries Made from Sustainable Wood | Inhabitat …

Chicago artist Philip Hartigan created these giant luminaries for a public art project in northwestern Illinois.

SunPower beats 3Q earnings expectations, rides global solar wave …

Iris Kuo is the VentureBeat’s lead GreenBeat writer. She has reported for The Wall Street Journal in Hong Kong, Houston …

Reuse It – Green Tip

It is good practice to reuse as much as you can. It will prevent waste and for plastic items help keep them out of dumps!

Items you can Reuse at least once:

* water bottles. as long as you keep them clean, you can reuse them several times. It will save you money just to refill the bottle with tap. refrigerate it and you are good to go.

* newspaper. you can use old newspapers to clean your windows and mirrors, as shelf liners and more. reusing newspapers can really help save on paper purchases, thus saving trees!

* donate or free-cycle. items like clothes, toys, books…almost anything can be donated or given away instead of tossed. just make sure it is clean and in decent condition.

* make compost. use your unused natural food items to make compost.

* batteries. stop buying one time use batteries and only purchase rechargeable ones.

* refillable. buy condiments, shampoos and the like in large containers and refill smaller user-friendly container for it. This will help you buy less bottles and use less plastic!

* bags. stop using paper and plastic bags. buy canvas bags and reuse them over and over again.

* paper. any time your printer messes up or you make an error when using paper, let your kids use it to color on. or, you can use it as scrap.

* clothing. use old socks, t-shits and cloth materials as rags, to clean the car or to dust with.

* egg cartons. these can be reused for arts and crafts, paint holders, taco items, or even to organize jewelry or small items.

* plastic milk jugs. these can be used for pots for plants or even to water them.

* cardboard boxes. go to a fun place with your kids that has a hill and have a summer sledding competition! cut large squares and use the cardboard as your “sleigh.”

As you can see, there are many many ways that you can reuse items you use everyday. Be creative and brainstorm about how you can make the most of everything and be a good steward to God’s planet!

Copyright © Green Christian Network, All Rights Reserved

About the Author: Cindy Taylor is a Christian stay at home Mom who love the Lord and cares about God’s planet. You can see her passion and writing at her website, Green Christian Network (http://greenchristiannetwork.com).

Green Roof

Cheap Flights and Climate Change – Do We Want Too Much?

What can be done about this increasingly worrying contribution to global warming?

The most important options to reduce aircraft CO2 emissions are:

Changes in aircraft and engine technology; use of alternative fuels, such as (sustainably produced) biofuels; regulatory and operational measures such as improvements in air traffic management; economic measures such as inclusion of aircraft emissions in emission trading schemes.

But, as Giovanni Bisignani, manager of International Air Transport Association (IATA), stated: “Emissions trading schemes only make sense with efficient infrastructure. The IPCC estimates that there is 12% inefficiency in air traffic management globally: we produce up to 73 million tonnes of carbon emissions each year by aircraft flying inefficiently due to air traffic management limitations”. **

On a personal level we could ask ourselves especially in the developed world: “Do we really need to fly so frequently?” The use of telework, teleconference and video conference could be largely increased to plan work and meetings. Can’t the development of land and air transportation infrastructures be balanced better according to the real needs of people and businesses? Trains could connect cities better and more cheaply for example in Europe, where the prices are not competitive with those of many flights anymore (and night train services have been reduced if not cancelled).

Life styles do matter because if millions of people want to have cheap weekends in relatively close tourist locations, many flights are needed to satisfy their desires and consequently a lot of pollution is generated. Also, our per capita emissions could be cut also by reducing the “surplus” trips, by slowing down our life rhythms and enjoying more local attractions in our free time. Who knows? We could discover the “exotic” in our own neighborhoods without flying to the Caribbean Sea…

Furthermore the relationship between the costs and the environmental externalities (i.e. costs not included in the economy like health damages caused by pollution) needs to be considered as well: there are higher marginal impacts for short-distance flights that should be considered in prices paid by passengers.

All these political, technological and personal choices are some of the good examples needed by the developing countries to follow the 21st century’s Western society along a new sustainable path which looks like the only good alternative forward.

**”Talks to reduce aircraft global-warming emissions

For further information on Climate Change please visit the Responding to Climate Change website – http://www.rtcc.org

Can Solar Power Lead to Blackouts? – Ecocentric – TIME.com

In recent years, Germany has led the world in the adoption of solar power. Now the country’s national energy agency is concerned that Germans’ love of sun beams may paradoxically leave them in the dark. In an interview with Berliner …

Storing Solar Energy Indefinitely: A â??Newâ? Energy Storage Approach …

We all know about solar thermal and solar photovoltaic energy, but MIT is coming back to a solar energy idea that was dreamt up decades ago but left on the bench due to our inability to gather and make use of it in a practical and …

Solar LED Products for Home Projects

Texas-based Solar Lights Factory just opened an online store with various solar LED products — pavers, cylinders, and icebergs — intending to make them available to regular consumers at an approachable price. The paver costs $40 each; …

US-Australia on solar cost cut | BiofuelsWatch.com

It was a portion of the most aggressive effort to reduce the sales price of the solar technology by 2 to 4 times. This is a motivated target and anyone who has been under the Australian sun, even in the place like Melbourne where sun …

Pharmaceutical Giant GSK To Build Largest Solar Rooftop Array in N …

Pharm giant GlaxoSmithKline (GSK) have announced that they are to build the largest solar rooftop array in North America at its distribution center in York, PA. The rooftop array will be the size of seven American football fields …

Grass Root Efforts: Promote Earth Day

What is Earth Day?

While you have probably heard the words “Earth Day”, did you know there are two observations of Earth Day? The United Nations celebrates on the equinox; hundreds of countries celebrate Earth Day annually on April 22nd. Both events were birthed in 1969, with grassroots efforts, a focus on environmental awareness, and celebration of Earth.

Events to Leading to Earth Day

Prior to 1970, conservatism was an idea held by a minority of people. The notion that natural resources would become devastated to the point of extinction did not enter our collective thought. Pollution, from our buildings, cars, and behavior, was a normal industry by-product. The idea of being the world’s steward was lumped in a mindset of ‘a hippie thing’ and not understood by mainstream America. Two previous events tilted our environmental awareness: a book and a picture.

In 1962, marine biologist Rachel Carson published Silent Spring. The book talked about the commonly used, toxic pesticides used in agriculture and daily life. The title referred to the consequences of the devastating pesticides: a world without birds. Surprisingly, Silent Spring became a hit. Americans cared, and they wanted the facts.

In 1968, the world saw the entire Earth for the first time. Apollo astronauts photographed the planet on their flight home from the moon. The Earth looked beautiful with its swirls of blues and whites. The photo provided a startling awareness: people saw Earth as vulnerable and needing human care.

Earth Day is Born

In 1969, John McConnell promoted Earth Day as a global celebration of Earth’s gifts. The equinox seemed fitting time, as it was the mid-point of spring and autumn across the hemispheres. A peace activist, McConnell first presented his Earth Day idea to an audience at the UNESCO Conference on the Environment. He wanted Earth Day to be a global holiday, where the world celebrates Earth’s wonders and gifts.

On March 21, 1970, cities across the globe celebrated Earth Day. McConnell created an Earth Day proclamation that called upon people to take action against crises of the world, such as famine, war, and poverty. The proclamation also stated that participants would celebrate an international Earth Day to create a single community and embrace Earth’s gifts. The proclamation was endorsed by well-known people and leaders around the world: astronaut Buzz Aldrin, anthropologist Margaret Mead, inventor-scientist Buckminister Fuller, Japanese environmental scientist, Y. Fukushima, American senators, U.N. President S.O. Adebo, and UN Secretary-General Thant.

In April of 1970, the world celebrated another Earth Day event. The April 22nd event also began as a way to spread awareness of environmental issues. American Senator and conservationist, Gaylord Nelson, had actively toured the U.S. in the mid 1960’s with an environmental awareness agenda. Wanting the U.S. government to take an active role in environmental concerns, Nelson presented the idea for a national conservationist tour to President Kennedy, who supported the idea. While President Kennedy’s tour did not turn environmental issues into mainstream conversations, it was a beginning in changing America’s role in environmental issues. Nelson was inspired by college campuses’ widespread Vietnam protests, or teach-ins. He thought a nationwide conservationist teach-in would get more Americans involved in environmental issues.

Nelson presented his Earth Day idea to other government officials and news organizations. He promoted Earth Day to senators, governors, mayors, and college campuses’ newspaper editors. In November 1969, he formally announced a nationwide, environmental teach-in, called Earth Day, would be held in the spring of 1970. As the event became headline news, the public reacted enthusiastically. Nelson first handled Earth Day public relations from his senate office, but with the public’s overwhelming interest, the office moved into its own organization. Founder of Common Cause John Gardner helped with a temporary office, and college students helped field the office. Nelson appointed Dennis Hayes as coordinator of activities.

Approximately 20 million people celebrated the first Earth Day. In America, participation was high in schools, which ten thousand grade schools and high schools, two thousand colleges participating. Amazing numbers, considering the event started as a grassroots movement.

Government Actions

The strength of the Earth Day movement was clear to legislatures. Following Earth Day’s success, the U.S. government passed laws that targeted cleaner living. In 1970, The U.S. Environmental Protection Agency was established. The Clean Air Act followed with a focus on reducing air pollution, with the Clean Water Act doing likewise for water clean-up in 1972. The U.S. also passed the Endangered Species Act to protect animals from extinction.

Mainstream Americans talked about recycling and conservation. In the 1980’s, many people recycled within their neighborhood recycling programs. People’s awareness of their ecological responsibility became part of their lives and actions. Children learned the importance of taking care of their environment; they were taught to care for the earth and its animals. The iconic Smokey Bear (originated in the mid 1940’s) featured poster slogans, like “If not you, who?” and “Only you can prevent forest fires. We can’t.” Americans seemed to step-up to their roles as Earth trustees.

In the 1990’s, recycling programs reduced overall waste by twenty percent. With people and government taking responsibility, companies followed suit. Manufacturers looked at ways to reduce toxic by-products and appear environmentally responsible to their customers. Their marketing campaigns highlighted eco-friendly actions, like reducing environmental waste.

Resurgence

Even with progressive responsibility, people did not celebrate Earth Day as they had in the beginning year. Celebrations were still held, but they weren’t as widely attended or announced. In 1990, the original Earth Day coordinator, Dennis Hayes, organized a worldwide Earth Day. For the thirtieth anniversary of Earth Day, Hayes planned for a global celebration, with participation from countries around the world. The event was observed by 200,000 people across the globe. The movement continued with recognition that environmental issues impacted the world and spurred the international community to work as a unit and combat its shared problems. In 1992, leaders at the United Nations Conference on Environment and Development (UNCED) recognized their joint responsibility and planned for future projects on sustainable living.

Earth Day Birthday

In 2009, visionary Simon Ford led a grassroots effort on the internet. This global community focused on a renewed urgency about environmental issues. Their first major campaign focused on worldwide environmental crises, the responsibility of mankind to solve them, and a project to unite participants across the world. The event, Earth Day Birthday, formed, as a global event to celebrate Mother Nature’s gifts.

Successful Earth Day events in the past came from grassroots efforts in spreading environmental awareness. Earth Day Birthday joins online social networks with real world actions. Earth Day event organizers and participants find each other on the web. Supporters are spreading the word on environmental issues and taking action in their own communities. Earth Day Birthday provides the 20th century, grassroots effort in reaching eco-friendly people and making an impact on the planet.

For more information about Earth Day Birthday, this site provides Earth Day Birthday campaign details:
www.eventslisted.com/eventlaunchstrategies/category/launch-strategies/earth-day-birthday

Jennifer Akers is a freelance writer, book reviewer, and editor. She writes about family, education, business, and social marketing. Her eco-friendly passions started with an interest in making a difference in the planet and joining Earth day Birthday. To find out more about her freelance writing life, please visit: http://www.Squidoo.com/JenniferAkers

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